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BUS-380

Globalization and International-Business

3 hours lecture, 3 credits

This course begins by examining the environment in which international business operates, including the causes and consequences of globalization. It then looks at how international business is actually conducted, with emphasis on international marketing by small and medium sized Canadian businesses. Topics include finding and servicing prospects in other countries, international payment options, exchange rate risk, and intellectual property issues.

Prerequisite(s): 30 credits of course work at the 100 level or higher, or instructor permission.

Offered in the following terms: 2012 Winter

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