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Faculty Profile

Harley Elias

Harley Elias

Faculty

Business Administration, Professional Tourism

MBA, Strategic Planning and Marketing (University of Washington)

Subjects: Business, Tourism & Hospitaly Mgmt
harley.elias@nic.bc.ca
Comox Valley Campus 250-334-5000 ext. 4014 | Location TTB - 114
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Harley Elias is currently a full time faculty member in the North Island College Tourism and Hospitality and Business Programs.  He carries a Bachelor of Arts (Sum Cum Laude) in Hotel and Restaurant Administration from Washington State University and a Masters Degree in Business from the University of Washington.

Raised in Campbell River he returned after completing five years of service with Ernst & Young in their International Hospitality Consulting practice based in Vancouver.  Since then, he has operated and managed three of the areas’ resorts, Painter’s Lodge, April Point Lodge, and Tsa-Kwa-Luten Lodge.

Mr. Elias is also active in the local community and provincially serving on various boards and committees.  He is currently on the board of Go2hr (Supporting BC’s Tourism Labour Market Strategy), and on the Destination British Columbia (DBC) Marketing Advisory Committee, where he is Chair of DBC’s Alignment and Collaboration sub-committee.  Recently he has served on the board of Tourism British Columbia, Link BC (a tourism education network), Rivercorp (the Economic Development Commission for the City of Campbell River), and Tourism Campbell River and Region since its inception.

As a Certified Tidal Angling Guide he has also been actively involved in the region's recreational fishing sector and has been a member of the Campbell River Sports Fishing Advisory Council for over 20 years serving on the South Coast and British Columbia Main Sports Fishing Advisory Board for many of those years.

Married with two adult children Harley is an avid cyclist and angler operating his own salt water sports fishing business, Protected Water Charters, during his ‘spare’ time. 

Credentials

MBA, Strategic Planning and Marketing (University of Washington)

BA, Sum Cum Laude, Hotel and Restaurant Administration (Washington State University)

Courses Taught

BUS-152 Entrepreneurship & Small BusinessýManagement

BUS-162 Basic Marketing Principles & Practices

BUS-170 Computer Applications for Business

BUS-267 Services Marketing

BUS-370 International Marketing

BUS-430 Business-To-Business Marketing

BUS-492 Strategic Management

THM-100 The Tourism Industry

THM-107 Accommodating Your Guest

THM-203 Convention & Special Events Management

THM-211 Sustainable TourismýIndustry

THM-212 Tourism and Hospitality Law and Ethics

THM-222 Entrepreneurship in Tourism

THM-250 International Hotel Management

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The views and opinions expressed here are those of the featured faculty member. These views and opinions do not necessarily represent those of North Island College.